Is it Time for Plan B?
This American Life did a fine show last year on Plan B:
There’s the thing you plan to do, and then there’s the thing you end up doing. Most of us start off our lives with some Plan A which we abandon…switching to a Plan B, which becomes our life.
Conan O’Brien got bumped to Plan B a few months ago. A lot of good people have had to revert to Plan B during this recession, and all the animals at the shelter are waiting for their Plan B to begin.
But Plan B doesn’t have to be a bad thing. How many of you have found that Plan B led to a better life than you ever imagined under the original plan?
I asked the Fools to share their plans for their lives before BookFool. It was an open-ended question, so we had a wide variety of responses. I’ll kick it with my short entry:
Luke
My plan went Motorcycle Driver > Chef > Radio DJ > Teacher > Videographer > Marketing/Strategy. When I was a kid, I thought that people driving motorcycles up and down the highway were being paid to ride. Then I planned to be a chef and talked about that plan a lot, so much that people I knew then still ask me when I’m going to culinary school. I guess now I’m on Plan F.
Kris
I’m on Plan B.
- Plan A: Play in the NBA.
- Plan B: Entrepreneur, which started when my father gave me a huge wooden desk around age 6 or 7.
Accountancy was the best avenue I saw to make Plan B work. From age 6 to 14, I went back and forth between Plan A and Plan B.
The Story of the Desk
My father’s office of Arthur Young was closing in Fayetteville, AR, I think around 1987. He chose not to move to Austin for the company. The office was giving away all the furniture and my mom pushed my dad to take something. So he snagged a desk. He didn’t take the nicest desk nor did he take something small.
The desk landed in my tiny bedroom and quickly became the fixture of my dreams. I would site behind this tectonic slab of wood and play “store.” I had old checks from my parents I kept in the drawers that felt like real money. There’s no telling what else I had in the drawers. I know I stored my basketball card collection there.
This is the desk I use today. The desktop needs refinishing, and I’ve never had a key to lock the middle drawer, but I hope to use it for many more years.
Casey
Still on Plan A.
Nicole
Jet Fighter > State Senator > Political Legislative Assistant > Human Resources Manager > Customer Care. I thought I was going to join the Air Force and be a Jet Fighter. Then I wanted to be a SENATOR only to find that the Political World was too harsh for my kind heart, but I fell into HR, which has led me to Customer Care and I couldn’t be happier!
Lou
Well, it kinda went like this:
- In High School I wanted to be a starving artist.
- At the end of High School I was starving and in love!
- Married and had a child soon after graduating high school.
- Entered the Air Force where I would live my life with my family and the military…Plan A.
Plan B Happened….
- Marriage ended in divorce.
- Was introduced to Lisa, my current wife, who was also in the Air Force.
- Left the Air Force to go to college for Advertising Design (starving artist related!).
- Started a wonderful career in that field and progressed to management.
- Landed on BookFool.com mountain and am loving every minute of it.
That’s my story and I’m sticking to it.
YOU!
How about you? What’s your Plan B?
Jim Coudal’s Greatest Failure
A quick quote for this icy Tuesday:
“If it’s a good idea and it gets you excited, try it, and if it bursts into flames, that’s going to be exciting too. People always ask, ‘What is your greatest failure?’ I always have the same answer — We’re working on it right now, it’s gonna be awesome!” ~ Jim Coudal
Your Fools are working behind the scenes this month to make something big happen. You may not see its effects for awhile but stay tuned!
BookFool’s 100% Return Guarantee
It’s been a busy selling season here at BookFool.com. We strive to get all orders out the door in one business day or less, which means we’re usually shipping on Saturdays (and some Sundays) just to keep up with the demand. Students need their books and they need them fast!
A month ago, we took a hard look at our return policy and made a major change. In the past, anyone could make a return and receive a portion of their purchase price (often 100%) depending on the age of the order and whether we made a mistake or they did.
Well, this was confusing. Some even found it annoying.
We kept putting ourselves in the unfortunate position of having to ascertain who was at fault before every return, which seriously complicated our customer service efforts and more than doubled our load of emails. Of course we would always defer to customers who said that BookFool was at fault, but it still required more emails than it should have to resolve the situation.
So we simplified everything. Meet the Foolish Guarantee:
Within 30 days of purchase, if you return your book in the same condition as when we shipped it, we will refund 100% percent of your purchase price and reimburse you $3.99 for return shipping, for any reason! We only ask that you contact us for a Return Authorization before shipping anything back to us.
100% return guarantee + free return shipping. We want you to buy with confidence! What do you think?











